Built by dealerships for dealerships.NZ owned and operated
Operational software for automotive retail
New Zealand owned and operated, dealership proven. We built the software for our own dealership, implemented it successfully on the floor, and now offer it to the wider market.
We're a team with 60+ years combined in dealership sales and aftersales. Our products cover showroom, workshop, and admin workflows: quick iterations, and pricing that scales with a low entry level so you can start without a massive upfront investment. We build for strong ROI.
Products
We keep each product focused, ship often, and write docs for people on the job, not just IT. Direction comes from living dealership operations, not from a slide deck. Pricing scales with you from a low entry point, and every line is designed to pay back quickly on the workshop and showroom floor.
- Live
Service Slot
Online booking portal
Let customers book service online while your DMS stays the source of truth. Autoline SOL: you control availability, transport, locations, and offers, with tailored upselling and stalled-booking follow-up.
Learn more - Live
Service Tap
Digital VHC & workshop workflow
Full vehicle health checks on a digital sheet, with quoting and estimating built in. Keep customers in the loop and capture authorisations in one workflow you can actually follow.
Learn more
How we work
New Zealand owned and operated, dealership proven, with 60+ years of combined sales and aftersales experience in the team. Built by dealerships for dealerships, our customers are a part of how those products evolve.
- 01
We’ve done the roles
We’ve worked showrooms, service and parts departments under the same targets, compliance checks, and customer expectations as you. That shows up in what we build.
- 02
Pricing and scale matter.
Uptime, security, and billing you can justify are part of the product. Pricing scales with a low entry level, and you will experience real ROI.
- 03
You’re part of the product
You’re not buying a static product. When a feature fits your workflow and makes the product better for everyone, we’re open to building it, quickly!
Get in touch
Demos, integration questions, partnerships, or press: send a note to hello@profitwolf.co.nzand we'll pick it up from there.